why cowbells, 3-year olds, and punching bags are a better way to create social enterprise policy

"We need to get more experimental with creating national policy" - is the encouraging takeaway I took from my recently being part of the global Social Enterprise World Forum Policy Forum event.

Showcasing a range of insights and experiences from around the world, the Forum offered a rare opportunity for people within all parts of the wider social enterprise ecosystem (from start-up social entrepreneurs, to global policy managers in the UN), who wouldn't normally be able to meet each other to question, challenge, encourage, and inspire in ways that don't usually happen.

It was also far from what some might have expected in terms of how research was shared, ideas provoked, and people engaged, as the title of this blog post suggests!

Listening to the debates; reflecting with others in the speed networking slots; (and yes, for those of you who know me, I was also doing lots in the chats of each session I joined); it struck me that a lot of policy we've seen in the UK over the last 20-30 may actually not have been that great for the impacts they've created.

Sharing stories through the conversations made me realise/re-enforced my ideas that:

- the reason we have an apparent glut of social investment that most lenders are struggling to 'get out', is because it was a government policy agenda that said it would be a 'magic bullet' that the sector needed (but with little research or evidence to substantiate this)?

- it was also government policy that gave us the Community Interest Company (CIC), at a time when it admitted that the wider sector had no stated need or appetite for any new legal forms. It also created them in a way that simply 're-badged' various existing company features as something 'new and unique'. Perhaps this the is reason why CICs seem to have always struggled to have more longevity than regular private businesses, and are usually more reliant on grants than charities are?

- and those early policy agendas also drove the impetus for social enterprises to be delivering public sector contracts: yet the researches that have been published in subsequent years point to most social enterprises not using this as a mainstay of how they trade, and for those that do, they often do so at a trading loss?

But despite this, having had separate policies as we have, has meant the profile and awareness of the concept of social enterprise is higher than it might have otherwise been.

However... I was also reminded as I traded stories with others in the Forum, that most of the research about the specific needs of social enterprises shows that they have more in common with private businesses than not - and in the very early days of the explosion of interest and activity around social enterprise (at the turn of the millennium), it was 'regular' business support bodies and services, and the policies that informed them, that sought to integrate the majority of support for this 'new' sector.

There was subsequently a 'parting', but now, 20-ish years on, I'm starting to see some signs that there's thought and interest in exploring how they might be re-integrated (through the likes of Growth Hubs, Shared Prosperity Fund programmes, etc). 

And perhaps this emerging possible refocussing of policy is coming about because we've now had sufficient time to understand the impact of these early policies? As one of the key speakers suggested, "it can take at least 5-10 years to understand the impact and effects of a policy, so we need to treat them as more experimental". In those early days of social enterprise, there was scant data to base policies on, in comparison to what we now know and understand - so maybe policy makers need to start being braver in resetting the paradigms that they're working with? 

However, creating such a shift will take time and effort - and for those making the policies, represents a scaring foraying into new unknowns.

Maybe the best way we can be part of bringing this change about, was an idea shared that social enterprises might best create influence amongst policy makers by 'stealth': offering and asking to engage in staff secondment schemes, so that those informing the design of future infrastructure get first-hand experience of the realities of how it would be likely to be actually experienced by those it's intended to benefit. This may not be the usual 'showy' way that we're encouraged to try and lobby and advocate (with huge petitions, and PR stunts), but reminds us that everyone in the wider (eco)systems are ultimately human beings, and we can best get things done by engaging and building relationships with each other as such.

For more reflections on the Forum, see - https://sewfonline.com/empowering-rural-communities-and-youth-sewf-policy-forum-highlights/ 

I'm lovin' it (but I'm not sure I should?)

"What's your motivation for doing this?" is a key question I ask new and emerging social enterprises and social entrepreneurs, in start-up programmes for them that I'm invited to support from time to time.

And while everyone always talks about impact in some way, there will always be some who reply that it's because as a social enterprise they can create more impact than a private business can. And for those people, I set a challenge, that (so far) no-one has ever been able to beat:

"Go and read up on McDonald's UK's impact - and then come back and tell me how you're not ashamed when you compare yourself to them as a private, for-profit, business."

In the 20 years of my setting this challenge, no-one has ever come back to me.

That's because McDonalds UK has done a pretty good job of:

• examining how they've designed their supply chain and invested in their suppliers; 
• thought about the behaviours of their customers and staff at a local level in how they can be the best 'corporate neighbour'; 
• as an employer, designed processes and systems which (amongst other things) mean they regularly win awards as one of the best large employers to work for, and also won the contract to train all of the changemaker volunteers at the last London Olympics (to the shock of all volunteering support and training bodies); 
• have a strong stance on animal welfare; 
• model a lot of good and best practice in how they're approaching how they manage their impact on the natural environment; 
• undertake national programmes to encourage childhood literacy; 
• are the biggest non-charitable supporter of community sports; 
• and the list goes on...

But they don't seem to use any of the above as part of their core marketing messages or reasons why we should eat with them (in contrast to the cause-relating-marketing messaging of most organisations in the social economy) - they're simply doing these things because they recognise that there's a strong business case for them to, other than what their customers seem to prioritise in their buying decisions.

But why am I sharing this here, now, if I've been apparently so enthralled by this fast food chain for so long?

Well, they've recently published what I think may be the first impact report that takes a 50-year perspective (organisations usually only publish their impact reports based on the last year, or a specific funded project) -   

https://www.mcdonalds.com/content/dam/sites/uk/nfl/pdf/uploads/mcdonalds-at-50-social-and-economic-impact-report.pdf  

(They've also been quietly producing annual impact reports since 2016 on all aspects of their business model, and the impacts they're creating -

https://corporate.mcdonalds.com/corpmcd/our-purpose-and-impact/impact-strategy-and-reporting/performance-reports.html)

Which can't help me start to wonder - as well as setting a quite high bar on what impact and good it's possible to create within a trading model that isn't reliant on grant income or support (as many social enterprises are), is McDonalds now shaming the social economy further by how its approaching understanding its impact from such a 'whole life' perspective?

However, perhaps I should share a slight possible bias about my apparent extolling of the Golden Arches in this post - although I think there's better tasting burgers to be had elsewhere, and will always prioritise eating out in locally owned independent cafes and restaurants when I can, we do share the same landmark birthday. 

And as an unpaid carer who's also self-employed, it was in one of their restaurants that I chose to (belatedly) celebrate mine with them, by treating myself to their birthday 'cake'. 

chocolate, taboos, impossible choices, and tax - the present and possible futures of freelancers with caring roles?

Each October is the global Freelance Business Month – a coming together of freelancers from different countries to share encouragement, support, insight, and general building up of each other.

This year, I was invited to lead one of the sessions, to explore the ways in which freelancers from around the world who are also unpaid carers approach balancing the often-conflicting demands of these roles.

In the run up to it, the topic seemed to be drawing a lot of interest, based on responses, comments, and reshares to social media posts about it on different platforms; and, on the day, the number of windows in my zoom app from people joining only just all fitted onto my screen…

As part of the conversations, everyone agreed that it would be important to try and capture some of the stories shared, as an encouragement and support to our peers who are similarly juggling these roles and circumstances - which is what you're now reading in this blog post.

Caring around the world

We opened with a brief reflection on what unpaid caring and freelancing looks like in different countries. Based on my own researches over the last few years, we know that in the UK, unpaid carers who are also freelancers:

• Number in the region of approximately 500,000;
• Are twice as likely to be in poverty than their counterparts who are able to be in some form of salaried work, and that’s largely because we suffer a ‘caring penalty’ in the form of lost earnings of up to £20,000 each year because of our caring responsibilities;
• Were usually freelancing before gaining a caring responsibility, in contrast to popular belief;
• Aren’t recognised or offered any rights in law (as other carers are), and as a result have no caring or business services designed in recognition of their specific circumstances.

Others in the session shared a similar lack of recognition and support available in their respective countries. 

The stress is universal, unavoidable, and causes problems

Some talked about how the pressures and stresses of taking on and managing a caring role can mean that we may be more prone to making mistakes in how we manage our affairs as a freelancer - one person shared that the process of becoming a carer meant that they were so distracted during one of their annual filings of accounts, they are now paying more tax than they should be (and at a time when they are now also earning less because of the caring role).

This theme of enhanced stress was echoed by all, in wanting there to be a greater understanding and recognition of the psychological stresses and mental strains that becoming (and acting as) a carer places on us as freelancers. As one person shared in the chat: 

“It [being a carer] seems to be both an obligation and a choice. There is also the choice to NOT be a carer, but…”

Balancing it all 

We moved on to sharing some of the ways in which we’ve been approaching creating our own balances to keep our earnings as a freelancer continuing, with fulfilling the responsibilities of having a caring role (or in some instances as was shared, having multiple caring roles! One freelancer shared how they’re now the sole unpaid carer for multiple family members in their immediate household):

• Some have chosen to purposefully limit their earnings/avoid certain types of work and clients as part of trying to reduce the increased stress that being a carer brings;
• Some shared how they have identified and accessed counselling support for themselves as part of managing the stress, via memberships of professional freelancing bodies – but all agreed that we should all be trying to access this through other means where we may be able to, as part of trying to manage our personal well-being in this dual role;
• Some shared that despite having less earnings, they have reduced their personal disposable even more in order to pay for private health care plans so that they can better manage their own health needs around those of the people they care for, and in working as a freelancer.

We also talked about how there was a need for better education and understanding about the needs and circumstances of freelancers in our position – 

“if you’re not in the situation, you would never understand just how it feels and what you’re faced with having to manage”.

Which in turn, led to a consensus on the importance that as a community of freelancers we need to take opportunities where we can (and are able/comfortable to) to share our stories in breaking the taboos around unpaid caring as a freelancer, if we’re ever going to be better recognised and encouraged as such, (which includes finding encouragement in/from our peers).

This led to a lively discussion around if / how / when to disclose to our clients that we have a caring role.

'Coming out' as a carer

Nearly all present stated that they’d told at least one client they work with about their caring responsibilities, and that in the main, it strengthened the working relationship by that client then seeing them as subsequently being more authentic – and in our also disclosing this in ways that included examples of how we would mitigate the risk of this impacting on our work with them, that we’re seen as also being more trustworthy, too.

One freelancer shared a story of a how, after disclosing their caring role to a client, the client had stated that they wouldn’t be able to work with them after all, owing to the nature of how the wider programme that they were managing had been designed. However, the following week, the client returned to say that after reflecting with their own colleagues, they’d decided to redesign their programme so that the freelancer could be commissioned to support the delivery of it after all.

This was heard by all in the session as a massive encouragement as it showed:

• If we openly work with them, clients can better understand our circumstances and respond – but they'll probably have never before thought about this, until we forced them to;
• A validation for the value and worth of how that freelancer is viewed by their client.

Another unexpected outcome shared in the session by another freelancer after they ‘came out’ as a carer to a client, was that client suddenly being able to share their own caring story with someone who they knew would ‘get it’ – it built more points of connection with a fellow human being, and highlighted that it’s not just freelancers who struggle to be able to find ways to talk about the realities of being a carer in workplace settings.

What's good for freelancers who care is good for all of us (and vice versa)

Finally, we shared our ‘magic wish’ with each other – the one thing that we would like to see happen or change for freelancers who also having caring responsibilities:

• More chocolate to help us manage our stress;
• More understanding from clients and governments;
• Having some form of basic universal income;
• Bringing in an equality of access to benefits and supports that employees who are carers can access, but which we as freelancers who are also carers currently can’t;
• Changes to the tax systems as part of a wider recognition of financial supports freelancers need, owing to the displacement/loss of earnings that having a caring role forces.

Interestingly, many of these wishes are relevant (to lesser degrees) to all freelancers in all countries, regardless of them having an unpaid caring role or not – which suggests that any changes introduced to support freelancers with caring roles, would also be of benefit the wider freelancing community too (and vice versa).

And none of what was shared by people seemed to be specific to any one country – which suggests that our experiences are pretty universal, meaning that it would be easy to learn from and support each other more in progressing these.

 

Special thanks and recognition 

I'd like to thank those of you who were part of the conversation for your openness, honesty, and bravery in not only talking about your caring stories and experiences, but also for encouraging me to share this all on with the wider world.

I'd also like to recognise those who were there who shared that they're at the start of their own personal caring journey as an existing freelancer, for your proactiveness in seeking opportunities and ways that you can better support yourself and inform the choices you're starting to face (I wish I'd had your foresight when I started my own caring journey 7 years ago...)

And, my thanks again to the organisers of this years’ FBM for allowing me to host this space in it, and for also changing the format this year to a ‘free for all’ access – instead, asking for donations to support pancreatic cancer: https://ti.to/freelance/fbm24/with/freelance-business-month-donation

(if you didn’t already know, freelancing is one of the ‘life activities’ that puts us at an increased risk of developing cancer in the future! https://www.freelanceinformer.com/news/cancer-alert-40-of-cases-linked-to-lifestyle-freelancers-are-you-at-risk/)

 

how desperate unpaid carers really are...

Carers UK recently published research into how many unpaid carers are in poverty (spoiler: being a carer means you're x2 as likely to be in poverty than if you're not).

Despite being lauded by government and other agencies in recognition of the roughly £160 BILLION that we save the government EACH YEAR, there's still plenty of disgruntlement amongst us for the lack or recognition and support we receive in turn - for example: for those eligible to qualify to be able to apply for carers allowance (plot twist: despite having sole unpaid caring responsibilities for several family members in my immediate household, I'm only eligible to receive £6 each week), this only offers about £2 per hour that we can receive in recognition of the time we spend caring, which prevents for from being 'economically active' otherwise: earning money to support ourselves as others can. For comparison, the legal minimum wage we would have to be paid for any job, however menial, starts at £6.40 per hour.

The report by Carers UK digs into this topic in painful and shocking detail. And while others have done far better jobs that I in looking at the wider dimensions of how carers suffer inescapable poverty because of the nature of the role: https://numbereighteeninthecorner.blog/2024/09/19/carer-servitude/, - I'm focussing here on what this latest research tells us about how being an unpaid carer affects those of us who are also self-employed. 

Now, before we get into Carers UK's research, to 'set the scene' here, self-employment in general is:

• one of the worst things you can do for your mental well-being; 
• likely to mean you earn less for doing the same job than if you were salaried;
• worse than being employed for your long-term health.

And yet roughly 500,000 of us who are unpaid carers are choosing this way of working on top of being a carer, which in itself is recognised as being:

• highly stressful;
• leaves us socially isolated;
• bad for our mental well-being;
• roughly, up to £20,000 worse off EACH YEAR. 

So lets do the reveal: unpaid carers who are also self-employed are x2 more likely to be in poverty than their employed counterparts, who also have caring responsibilities (and to 'rub salt in the wound', we don't get the same legal recognition or protection as they do...) 

So why are so many of us pursuing this apparent nonsense of pushing ourselves even further 'over the edge' by 'doing' self-employment alongside our caring role, when all the evidence above says it's the worst thing anyone could do to themselves?

As Carers UK research highlights, nearly half of people who were salaried before becoming carers are forced to give up their jobs, because they find the two roles aren't compatible. 

The current rules on carers allowances (assuming you're eligible to be able to be apply for it, then and lucky enough to get it) means that you can't earn more than £151 a week. Combined with the max carers allowance of £81.90, this would mean you have a maximum income potential of roughly £12,000 a year to live (covering housing, food, utilities, clothing, etc). That's less than half of what's recognised as a person needing to earn in order to have a minimum acceptable standard of living. This means that many carers simply can't afford to apply for/live on carers allowance, and as previously highlighted, quite a lot of demands and requirements of being an employee are incompatible with being a carer.

Which means that short of picking the winning numbers on the lottery, or robbing a bank, the only other choice is either living in deep poverty or doing self-employment (although as the research shows, doing self-employment is no guarantee you won't escape the poverty trap).

And I've also heard of some of my contemporaries in this space who've openly shared that taking on this most stressful of all employments was the best way they could find to help them find a counter-balance to the stresses and responsibilities of being a carer. Which takes us back to the earlier point of how tough being a carer is - but how tough must it be, for the most stressful of all employments to be seen as a type of respite from it?  

So for anyone out there who's also a carer as well as being self-employed: I hope you take some comfort from this post, in it offering you a recognition of how tough life really is for you. And for anyone who isn't: I hope you can use some of the feelings that this post has (hopefully) stirred up in you to act in support for carers of all types. 

how better support for carers could instantly see growth in 20% of businesses across the economy

I've written in the past about how unpaid carers are usually invisible and overlooked, and that for those of us who are also self-employed, we're even more so, because we're not even recognised in law (unlike our counterparts who may be in salaried employment, and despite there being an equal likelihood that if you are able to work while also an unpaid carer, you'll be doing it in this way).

I've also shared the statistics about how this lack of support for those of us who are (trying to) trade and maintain caring roles, means that 'UK plc' is at least £5billion a year worse off than it might otherwise be.

But I've recently also started to have conversations with some different local business support bodies', and start-up programme, managers who are beginning to recognise that they perhaps aren't doing anything/enough to consider the design of their offers and encouragements with regards to the circumstances and realities of people with caring responsibilities.

This came to the fore for me recently, as part of an event organised by the Collective Leadership Group, who'd invited me to showcase some of my research and efforts around the realities of being an unpaid carers and an entrepreneur.

As part of this event, Hatch Enterprise shared the findings of a recent study that they'd undertaken into the experiences and barriers people face in relation to the concept and idea of entrepreneurship. One of their question prompts from their surveys in this was about barriers entrepreneurs were experiencing that were hindering and limiting the success of their respective ventures. As well as questions around gender, geography, ethnicity, and disability (which remain depressingly entrenched), their survey also asked about caring responsibilities:

For me, this is an exciting chart, because it highlights and challenges:

1) the extent to which all existing businesses are being constrained, because of a lack of relevant and appropriately designed support available to them by business support providers and caring bodies;

2) that there's near parity in how men and women are affected - caring is usually associated with women, but as I've been seeing over the last few years, there's far more men doing it than might be otherwise expected.

The wider session was also encouraging, as as I shared my notes and ideas based on the research and evidences I'm identifying around this topic, people agreed that there's a lot of 'blindness' to not only how carers are thought about (or not) when programmes and projects to support different groups of people and communities and being designed and run; but also to the very limited and outdated stereotypes about the scope and range of understanding that most people have in relation to what caring roles can look like and involve, and who has them.

 

too many badges for my own good?

Anyone who's seen the opening page of my impact report this year, will have been overwhelmed by the number of logos of bodies that I'm a signatory to/accredited by (and this doesn't include the even longer list of professional memberships I have!).

There's a story behind each one as to why I specifically made the effort to be able to show it off next to my name (in time, cost, and energy) - but none of which are to do with it helping me to win work (my feedback from clients is that they've never been interested in this type of thing when it comes to deciding who to commission to support them).

And I'm wondering if there's therefore a parallel here with the various accreditations, honours, and recognitions that I have in the form of the tins of 'alphabet soup' that I can arrange either side of my name - they've similarly never impacted on the work I've won, and if anything, most of the groups, communities, and people I work with find them a turn-off...

But I'm proud of these recognitions from different bodies as to how I conduct my business, and the impacts it creates (otherwise they wouldn't have accepted my applications to them), so don't want to completely hide them away... which leaves me wondering what the right balance is in shouting about them: both for the value of what they represented, and that they've endorsed me as being 'alright' by their standards.

If you're curious about any of these 'badges', etc, see below for the links to each: 

Organisation of Responsible Business

Charter for Inclusive Entrepreneurship

Prompt Payment Code

Good Business Charter

Fair Tax pledge

Armed Forces Covenant

Co-operativesUK

Social Value UK

Institute of Small Business and Entrepreneurship (ISBE)

Voluntary Sector Studies Network (VSSN)

UK Society for Co-operative Studies

Locality

Better Business Network (BBN)

Federation of Small Businesses (FSB)

Royal Society for the encouragement of Arts, manufactures, and commerce (RSA)

Shakespeare, Einstein, and now me - how imposter syndrome has been understood and managed through the centuries

After I accidentally wrote and self-published my book about imposter syndrome, I found that people started to want to invite me to guest on their podcasts to talk about it - and rather than see this as an opportunity for some additional promo (although that never hurts, right?), I saw it as an opportunity to reflect on my research and ideas afresh, from new critical perspectives.

Recently, this saw me conversing with fellow RSA Fellow Dr Nia Thomas, on her Knowing Self, Knowing Others series - you can 'listen again' to the whole episode here: 

https://podcast.knowingselfknowingothers.co.uk/2031015/15446370-73-unraveling-impostor-syndrome-self-doubt-and-personal-growth-with-adrian-ashton

And she's also taken out some snippets about how to rob banks, the risks of lemon juice, etc that came up during our conversation on her TikTok channel here:

https://www.tiktok.com/@knowingselfknowingothers 

But for those who would rather have the main headlines from it - my listening back highlighted how 'imposter syndrome':

• can act as a form of protection - both for ourselves, and others;
• is sometimes weaponised against us by others for their own agendas and aims;
• has emerged as a social construct, and as such can usually be more limiting than helpful;
• is linked to a wider conspiracy theories;
• and is a truth illusion: not only with reference to its own origin story, but also in how this 'illusion' is subsequently being perpetuated...

I also found myself referencing Shakespeare (for his guidance on how we balance our understanding of our own self, with not becoming paralysed with what we start to recognise and realise), and Einstein (for how he managed his own feelings of imposterism) - which shows that these feelings aren't new and were otherwise waiting to be discovered by Clance and Innes in their 1970s paper, but that we've perhaps simply started to get better at having the vocabulary to talk about more, and to recognise how they interconnect with our wider selves and others.

If you're interested to see how Nia's own reflections on our conversation pulled out different themes and prompts, you can check out her blog post on it here: 

https://knowingselfknowingothers.substack.com/p/top-takeaways-tuesday-unraveling 

I also talked about why it is I sometimes feel uncomfortable walking into a room full of women, but you'll have to listen to the podcast for the answer to that tease...

you'll never look at a shopping trolley in the same way again...

I was recently invited to guest on the ValuesJam podcast, to reflect on the value of Generosity (which wasn't chosen me, or the series' host, but rather by the universe, after I chose the number '42' - if you want to know more about that tangent, you'll have to listed to the episode!).

As a quick reference point, 'values' are those things that are most important to us in informing how we try and act, view the world and others, define ourselves by, and how we prioritise our decisions.  

The show takes the format of using the ValuesJam card deck, to explore and understand how different values manifest, impact, and can be harnessed to create better understanding between us all (as a group of people trying to share the same planet).

So, after drawing the Generosity card, we started to share stories around the card's prompts. 

You can get the full episode here:

https://youtu.be/MwHkwP0_3Z0?si=lFfRmZ78HmfNI4Bk

But as a brief synopsis of what I took from listening back to it, the themes that we seemed to keep returning to through the discussion were:

• how negative motivations can create public good through the lens of values;
• how talking about values can resurface hidden and lost memories;
• the need for crazies if we're to see movements for change not only start, but also 'take'*;
• how we usually recognise a value more, the more we practice it.

And naturally, my props were never far from appearing on camera - this time, it was the turn of a rubber duck, safety googles, and a trumpet that each seemed a natural artefact to highlight an idea or argument we found ourselves making and exploring...

Overall, we agreed that being generous is a risky business for people to be, and if you listen to the full episode, you may never look at shopping trolleys in the same way again, after we found ourselves constantly returning to them and the influence they create on other people's behaviour as well as our own...

* https://youtu.be/fW8amMCVAJQ 

how to find out how much people really respect you...

I've blogged in the past about how difficult it can be to take 'time off' as a sole trader/freelancer - something that various studies also highlight:

• 1 in 4 of us aren't able to take any holiday at all, and of those of us that are able to, about half have to take work with them;
• and this isn't because we're all greedily trying to cash in, or we're workaholics, but because unlike our counterparts in salaried employment, we're not entitled to the nearly 6 weeks paid time off that they can claim for holidays.  If we take time off, we get no pay;
• and all of this is further compounded by my also being one of the nearly 500,000 self-employed/sole traders who are also unpaid carers, and so already earning less money than those that aren't...

So it was with mixed emotions that I prepared to be away for a week with my wife recently - roving around caves, forests, and fields in Devon and Cornwall. And as this has been the first time we've been able to take a holiday together for about 5 years, was 'quite important'. 

In recognising this, I made effort to contact various clients, project managers, associates, etc in advance, to alert them to my being away - partly to help manage expectations, and also to try and best protect this time away.

Most people I contacted acknowledged and wished us both a restful and enjoyable time. A mark of the respect and strength of relationship I'd built with them. Or so I thought...

While I was away, I had to respond to no less than 13 arising issues, all from different bodies, people, and groups whom I'd already informed of my being 'out of office'*. These ranged from local groups, to collaborators with whom I'm working on joint projects with, to infrastructure and national sector bodies.

And none of these messages referenced the senders' awareness that I was taking a holiday at the time they were sending them, nor that they were able/happy to wait until my return - in fact, nearly all needed responses urgently (so a good job that I was able to wander around early in the mornings before my wife rose for our adventures of the day, to find signals for my phone and quickly send acknowledgements, replies, and clarifications to nearly all of them).

Now, the above could be read as an encouragement that I'm fortunate to have these relationships and work at all, but it's also been said that a mark of respect is how far people will act in ways you ask them to - and in light of the above, I can't help but start to wonder how far my experience is illustrative of either people not being respectful of me, or it's a wider issue about freelancers and sole traders in general not being respected?

My hope in sharing this 'rant' isn't to shame any of the above (after all, there are always at least 5 sides to every story, and we'll never be aware of most of them), but to try and open up opportunities for conversations with others to test the above question: is it easier to have your holiday protected and uninterrupted if you're employed (and so have legal rights and protections for your time off), or are freelancers and consultants not thought of as being equally valued in how they're treated by clients in comparison with how said clients would treat their employed staff for the same circumstance (taking holiday)?

If it's the former, then it's another sign of how unjust the law is in treating the self-employed as a lower class of people in not recognising or affording them the same protections and rights as people in other forms of employment are entitled to. And subsequently, the damage this is doing to the 4.3 million of us in the UK who work in this way.

* Yes, dear reader, I could have simply ignored them all until I got back to civilisation - but to do so, would have meant a higher level of stress on my return when I opened the inbox to find torrents of conversation threads marked urgent and whose deadlines had already passed and therefore my needing to get involved in dealing with the unexpected 'fallout' from these (and which would have further compounded our coming home to find the bathroom leaking into the hallway...) - thus negating all of the benefits of taking time away.

Links - 

https://www.crunch.co.uk/knowledge/article/holiday-when-self-employed-get-away-with-getting-away 

https://www.simplybusiness.co.uk/knowledge/articles/2023/05/can-i-get-self-employed-holiday-pay/ 

https://thirdsectorexpert.blogspot.com/2023/06/being-all-things-to-all-people.html 

blending running a business with being a carer

Earlier this year, I found myself back in the Atomicon-verse (for those that don't know, it involves oversized pink pineapples, lots of freelancers getting giddy, and a strict 'no selling' rule). 

Most people involved in it seem to focus on the main day speakers, and the chance to hang out with people they normally only get to share a zoom screen with. But I've always found that the most encouraging, powerful, and useful part of it for me are the 'roundtables': hour-long on-line spaces in the weeks running up to it, hosted by people coming to the event, to share, reflect, and explore a range of self-chosen topics.

Last year, I was fortunate to be invited to lead one of these round tables, on the topic of being an unpaid carer and small business owner (see the write up from that here) - and this year, the ever upbeat Liz & Mike Cole were holding a space on how to approach 'blending' these 2 identities.

It saw a small group of us convene on screen at the appointed time, to initially offer mutual encouragement through each sharing a (very) small part of our story in how we'd come to gain our caring roles, after we'd already established and were running a business; and some of our struggles in reconciling often competing demands on us this leads to.

This also highlighted just how diverse caring roles can be:

- being a parent to young children

- being a foster carer

- being single parent, following the loss of a spouse

- having neurodivergent children (both young - of school age, and older - in their 20s)

- nursing a spouse through significant illness

- having elderly parents who struggle to live independently 

But we didn't focus on how we supported ourselves in these roles (as happened in last years' round table); our conversations instead explored how we can be more open about having a caring role, with our clients. 

This is because all of us identified to some extent with the concern that as freelancers and small businesses, clients buy us in to fix their problems - if they learn we also have caring responsibilities, which may mean we have to delay or defer working on their project, then they're more likely to pass us over for the commission. 

Several options and ideas emerged through these reflections together, and I've summarised them below, in hopes that they may be of encouragement and support to other unpaid carers in similar circumstances to us:

1) mapping the skills we've developed as unpaid carers, against the offers we can present to clients, to highlight how these responsibilities can offer us additional 'superpowers' in what we can offer them in turn;

2) highlighting the value and impact we've delivered to other clients whilst also having caring responsibilities, to challenge prejudice and bias on their part (however unconscious it might otherwise be);

3) pro-actively offer clarifications about our working practices to manage expectations, as part of our terms and conditions, as a means of 'positive disclosure';

4) referencing external research to validate the assertions we're making about all of the above with regards to our ability to deliver proposed projects.*

This isn't the first time that I've invested time in considering and exploring how to be more open with the world and clients about what it means for me to be an unpaid carer, and how this affects my working life - I had the opportunity to raise the question at an 'expert hot seat' session last year. However, in that instance, I felt rather disappointed with the response from the 'global experts' (who didn't have experience of caring roles themselves). Their suggestion was simply "Tell the client at some point, but don't make it a 'first date conversation' topic. If the client doesn't understand and isn't supportive, then you probably wouldn't want to work with them anyway". But that somehow misses the point of recognising that about 80% of the self-employed are already in poverty (before we add in the impact of being an unpaid carer, and the financial penalty we pay because of this), so we can't always have the luxury of being picky and choosy over the types of clients we work with...

Perhaps this divergence in experience can be attributed to the adage that those with the affected experience are best placed to know how to best respond to it? But as last years' round table on this topic highlighted, we seem to have precious little opportunity to currently do so, so I've very appreciate of Mike and Liz to have hosted the space, for us, and for everyone who was part of it on the day.

* There's not much of such research out there at the moment, but following last years' round-table on the subject, ipse and other national sector bodies have subsequently gotten interested in this topic (given that it's been identified there are about 500,000 of us!), so there should be more evidences hopefully emerging soon...  

editors, proofreaders, and imposters...

After accidentally writing a book about imposter syndrome a couple of years back, I find that I keep being approached by people to speak about it at their events, or as a guest attraction for groups that regularly meet together (which is nice).

I've written these up where they've happened in the past, but am not afraid to admit feeling a little trepidation for the most recent 'gig', as it was with the Berkshire Chapter of the Institute of Editing and Proofreading (so a screenful of people who know how a book is supposed to look before it's published...). I'm not sure how well I would have braved such an apparently august body of professionals, were it not that I'd been invited by Louisa Ellins - not only a fellow BF'er but also equal recipient of the Non Employee of The Week award.

At the outset, some members of the chapter kindly shared the impacts that listening to the 'gremlin of doubt' (how I describe our inner imposters manifesting) has had on them - and whilst these were largely in keeping with what others have shared in comparable events, it was highlighted how it robs us of our confidence: which means that although we may find ways to press on and deliver our work and jobs, we don't enjoy the process as we otherwise might/should (which means we're unhappier, and therefore less of the complete person we can otherwise be).

The initial reflections from the Chapter after my 'turn' seem to circle around the importance of finding ways to better validate and assure ourselves that what we're doing is 'good enough'. Because in the absence of praise, or other affirmation from clients (and/or non-existent colleagues if we work freelance), we can quickly fall into self-perpetuating thought cycles that our work isn't good enough because hardly anyone ever tells us otherwise...

There were a number of practices that were shared as to how such 'positive re-enforcements' might be designed, adopted, and introduced:

- recognising that a client re-booking you is a sign of their happiness with your work (even if they don't say so...)

- the importance of defining what it means to be successful on our own terms (rather than trying to achieve the standards of others we may see in our sector or elsewhere)

- regularly celebrating each others' wins with peers (goodness knows, if we don't cheer each other on, no one else is going to!)

- and on those occasions when a project 'fails' or a client appears unfairly critical of our work, the importance of being able to find safe spaces with peers. This is to enable us to reflect on the experience to sense check how far the client may really be being unfairly unjust, and what we can best take from the experience into the future.

original LinkedIN post at - https://www.linkedin.com/feed/update/urn:li:activity:7208817199589801984 

All in all, it was an enjoyable experience from my side of the screen, and I'm taking from how most reacted on their camera to different points in the event, that people found at least 1 thing in what I brought as encouragement, support, and reassurance.

And in sharing the book with a body of editors and proofreaders, I also started to think about how I'd written it in a way I'd never done before - I originally intended that the book should only be consumed as a physical artefact that people read with their eyes. But I'm aware that some people are hearing its words spoken to them, instead of reading them, because they're using a Kindle. Which starts to make me wonder how far the ideas and messages of the book are being equally conveyed if they're consumed by people in a different medium to that which I originally intended..?    

the internet seems to keep loving my ideas about business plans!

I've always been open about encouraging people NOT to write business plans - mainly because all too often I meet entrepreneurs who've spent hours and days creating them, not enjoying the process, and crucially not really understanding why they were doing it... (it seems many 'professional' business advisers don't take the time to check that what they're telling you to do is actually the best thing for you to do...https://youtu.be/ZpPYqBlt1Ek).

In my experience, most people don't enjoy the process of writing them, and those that have then never actually ever go back to them (they languish in a drawer or a forgotten folder on their laptop).

And there are various research studies that have been published which also find that in most cases, the difference that having a formally written up business plan has on the success of a business is as good as negligible (i.e. no proven benefit). Although interestingly, these studies also find that those who do write plans usually only do so because someone else (a lecturer at College, or business adviser) told them to... What makes the difference on a businesses' success is that they go through some from of planning process (so using a canvas, or set of prompts to think things through, rather than just rush headlong into it all).

Which means that whenever I'm asked to lead workshops, masterclasses, or other sessions aimed at supporting people to develop their business plan, I always open with the critical question "why are you wasting your time writing a business plan, rather than going out and talking to customers or suppliers?".

And I'm encouraged, that when I originally wrote up these ideas on my blog back in 2010, this piece seems to be my most 'evergreen' post: it's not only one of my most popular ever posts by number of views, but also keeps being found and read by people - 

https://thirdsectorexpert.blogspot.com/2010/01/secret-truth-about-business-plans.html   

Of interest is that these 'spikes' in interest usually align with the start of a calendar year - the time people are apparently most likely to be thinking about starting their own business, and so searching for inspiration and support for how they might best achieve that dream.

And what this also suggests to me, is that I'm starting to get more interested in the analytics about my blog that I once decried...

https://thirdsectorexpert.blogspot.com/2016/04/why-i-dont-bother-with-social-media.html

Which means that having already started to consider how analytics from my social media channels can offer benefit in helping me understand how I'm creating benefit (as reported in my social impact report on myself), I'm now also starting to look at how the analytics on my blog over time can also offer further insights into my reach and support to other people that I'm not otherwise aware of...  

what the robots are doing for social impact

No-one can have missed the growing interest and debates surrounding the potential, risks, impacts, and future of AI in all aspects of our lives.

But an area where I’m yet to see any significant debate happening is to do with something I've been involved in since the 1990s - social value and social impact.

I’m aware that AI is already touching my business and work, having had a client share with me in December last year how they fed my face, and aspects of things about how I work that they particularly enjoy and appreciate, into their generative AI to create the image for their Christmas card. And whilst working with the social value team in a national firm recently, the conversation of how they might use AI to make better use of their time in understanding the needs of different communities came up.

But rather than just think about how I might use AI in how I manage my business' activities (which, to my perspective, is the overarching narrative to all conversations I currently see and hear on this topic), I want to explore more how the promises and potential of AI can help better inform how we think about, approach, and ultimately deliver and achieve positive impacts through how we work and act. 

As a 'starters for 10', I turned to ChatGBT with my first question:

"how can AI be used to support the creation of social impact and social value?"

to which, the robot replied:

"AI can be a powerful tool for creating social impact and value in various ways:

1. Healthcare: AI can be used to improve healthcare outcomes by analyzing large datasets to identify trends and patterns in diseases, assisting in early diagnosis, and personalizing treatment plans. AI-powered telemedicine platforms can also provide healthcare access to remote or underserved areas.

2. Education: AI can personalize learning experiences for students by adapting content and pacing to individual needs and learning styles. It can also provide tutoring and assistance to students, especially in subjects where there are shortages of human teachers.

3. Environmental Sustainability: AI can help monitor and manage environmental resources more efficiently. For example, it can analyze satellite data to track deforestation, predict natural disasters, optimize energy usage, and manage water resources.

4. Social Services: AI can assist in improving access to social services by streamlining administrative processes, identifying individuals in need, and predicting demand for services. It can also help detect and prevent fraud in social welfare programs.

5. Disaster Response and Management: AI can aid in disaster preparedness and response by analyzing data from various sources to predict and mitigate the impact of natural disasters. It can also assist in coordinating relief efforts and allocating resources effectively during emergencies.

6. Poverty Alleviation: AI can support poverty alleviation efforts by analyzing socioeconomic data to identify areas of need and develop targeted interventions. It can also facilitate financial inclusion by providing access to banking and financial services for underserved populations.

7. Humanitarian Aid: AI can assist humanitarian organizations in delivering aid more effectively by optimizing supply chains, identifying vulnerable populations, and predicting refugee movements.

8. Accessibility: AI-driven technologies can improve accessibility for individuals with disabilities by providing tools such as speech recognition, natural language processing, and computer vision to facilitate communication and interaction with digital devices.

9. Public Safety: AI can enhance public safety by analyzing data to identify crime hotspots, predict criminal activity, and optimize the deployment of law enforcement resources. It can also assist in disaster response and emergency management.

10. Crisis Counseling and Mental Health Support: AI-powered chatbots and virtual assistants can provide round-the-clock support for individuals experiencing mental health issues or crises, offering resources, guidance, and empathy.

Overall, AI has the potential to address some of the most pressing social challenges by augmenting human capabilities, improving decision-making, and optimizing resource allocation. However, it's crucial to ensure that AI systems are developed and deployed ethically, transparently, and inclusively to maximize their positive impact on society."

What I'm taking from this response, is that the machines currently think that their role will help automate various practices that already exist and we already use, and in doing so, might offer quicker insights and understanding for us to make better decisions with. But ultimately, it's not able to do anything that we're not already doing... Also, that AI itself is 'aware' that we shouldn't blindly adopt it wholesale, but take careful and measured approaches in experimenting with it, and be careful to make sure that it doesn't end up only being a resource that those who have means already will be able to benefit from.

But what do others think? Have I mis-read ChatGBT's response above, as to how it sees its role in advancing social impact and value, or is there another (better) question I should be asking it?

This is a topic I'm going to be exploring over this coming year where I see opportunity to, and will be sharing my reflections both ongoing in my blog here, and also in my next annual impact report on myself.