Thursday, February 4, 2010

does our research only serve to gratify our egos?

the 'conversation piece' feature in a recent issue of Third Sector magazine (26 Jan 2010) would seem, at first glance to show that our sectors' umbrealla bodies are doing a great job at what they do: only 4% of their members are unhappy with what they get from them according to the State of the Sector Survey.

But these bodies will all be charging membership fees - so they'll only have members who feel that they're getting a good return for their money; the rest will 'lapse' and spend their money where they feel they'll get a better return, or something more tangiable and beneficial to justify the cost.

Surely a better question to our sectors' leading luminaries with regard to the support they offer their members (us) would be how many of their members fail to renew each year?

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