can I be your (not so) secret Santa this year?

The Christmas season usually entails a lot of traditions and conventions, that this year are thrown into confusion by Covid - and the uncertainty about restrictions we'll be under as a country, region, town, college, business, and even household, on any given day.

I therefore want to try and do my bit in trying to bring some cheer and fun to people over the next few weeks, as we try and build some happiness around a time of year that most of us usually look forward to.

Now - to try and manage some expectations here: 

I'm a sole trader, so don't have access to a warehouse full of gin; 
despite what some people may think when we see our greyhound on her walks, we don't have any reindeer; 
and although feedback from clients and learners may indicate otherwise, I don't have any magic dust that means I can get to all of your homes and deliver that toy you've secretly wanted ever since you were 5 years old...

But what I can do, is make use of some of the toys and gifts that I usually throw at people as part of training courses I deliver, (but haven't able to this year, as all my sessions have been on zoom), by sending some of you an early Christmas treat in the post.

If you fancy being in with a chance of receiving one of my (not so) secret Santa gifts in this way:

- Each week starting Monday 23rd Nov, until Friday 18th Dec, I'll be watching my various social media channels (you can get find all of them from this page that links them all here: - https://about.me/adrianashton)

- All you have to do is re-share or do some kind of interaction with anything I post during that week (liking alone doesn't count).

- At the start and end of each week, I'll pick a comment or interaction that's brought a smile to my face in some way, and will send you direct message for a postal address where I'll send your gift to.

Hopefully you'll enjoy getting something through the post that isn't just another bland leaflet, bill, or circular, (and may even feel you can take a pic of yourself playing with it to share back out as a way to further spread some cheer and encouragement to others?).

So what are you waiting for? Go start stalking me on social media!

the tension of being British and winning business awards

Anyone who's snooped around my website, or followed some of my social media feeds, will likely have noticed that from time to time I'm fortunate to be recognised through receiving various national and international awards.

As a sole trader, such recognition is really valued: I don't have a line manager, team of colleagues, or regular gang of work mates whom I go out after work with that would otherwise help reassure me in those moments where I doubt myself, and wonder if I really am as good as I seem to be (hint: impostor syndrome is much more common amongst freelancers than people like to publicly admit). So such validations are genuinely welcome, and hopefully also an encouragement to other fellow freelancers and self-employed, that we really can achieve great things despite sometimes feeling like a flea when compared to the likes of larger firms and companies.

But recently I've started to notice that there seems to be something 'a bit British' about such business awards: whenever I learn I've been shortlisted for something, I'm keen to share that news as encouragement to others (and also reassurance to clients that they've commissioned the right consultant!). And if I'm fortunate enough to impress the judging panels sufficiently for them to put my name on the trophy, there's a similar post (although not always traditionally posed...) to share my excitement. And what I'm starting to notice is that there seems to be more interest and 'well done' messages when I share news of nominations and short-listings, than there is if I get to subsequently add another 'paperweight' to the trophy cabinet.

And I'm wondering if this is a reflection of our culture as Brits - try hard, strive to succeed, always root for the underdog (in this case, the sole trader who's up again international consultancy firms), remember it's more important to take part than to win, and don't get too cocky... 

But is that a bad thing? After all, it's complacency that is usually at the root of businesses that start to struggle and fail, and that's something I'm very keen to avoid (even though I've managed to remain self-employed for nearly 15 years now, I still fret about being able to find the next paying client or that my invoices will be able to be paid...)

So maybe we should focus more of the celebrations not on the winning of awards, but on those who get nominated and shortlisted (which is often no mean feat to achieve in itself). 
As for me? I'll still keep sharing news of awards nominations and additions to the mantelpiece, but won't be upset if you decide not to comment or like the posts I make when I share the news of it as encouragement to others.

accidentally becoming a 'specialist masseur'...

Over the last few weeks, I've been slowly moving bits of furniture, crates of files, and boxes of books by hand across Todmorden's town centre - not (just) for the exercise, but because I've recently taken on an 'office suite'!

My "working office" is now not only 2 rooms, but also a corridor and exclusive toilet (up to now, I was renting a single room on a 3rd floor with no lift and shared everything...). 

So why the move and commitment to additional costs at a time when according to various surveys business confidence is low, owners are looking to cut costs, and the general scene is gloomy for most small businesses - especially in my home town where many enterprises are still struggling to recover from the floods that hit us 10 months ago?

Well, there's a few reasons I thought it was important to invest in larger premises at this time:

1 - the room I was renting was getting a 'bit full'...

2 - if other businesses are struggling its because people aren't spending money. And people aren't spending money because they see other businesses struggling... by making a public show of 'moving up', I can hopefully help instil a little more confidence in the wider business community

3 - the premises had been vacant since the start of the year. In being based in the middle of the town, empty properties make for unappealing vistas for people and visitors, which makes it a less enjoyable place to live, work, and visit (see point 2)

4 - it's an excuse to hold an office warming party (invites going out soon...): a reason for some impromptu networking and unashamed self-publicity

5 - I have an idea that these particular offices also enhance my brand of being "not your typical consultant": the previous tenants used the rooms to offer specialist massage therapies, and the windows are largely still signed to reflect this... there was something about being named as one the of the UK's top enterprise advisors and apparently working out of a massage parlour that seemed too good an opportunity not to pass on...

There's also a 6th reason, which I suspect only some of you will get if you can spot the reference from what my 'new address' is... 

Bah Humbug - why I won’t be celebrating Christmas…(as much as my employed counterparts)

Its that most magical time of the year again when everyone who’s fortunate enough to be in employment gets invited to ‘the works do’ - a chance to relax with colleagues and friends, reflect on the highs and lows of the year just passed, and generally make merry. A time to be encouraged and re-invigorated.

But not for me. Not because I’ve not been invited to others’ works do’s (‘cos I have, but have had to turn them all down owing to other clients needing me to support them fix problems when those parties are taking place - I’m afraid that for the time of life at the moment, the choice of earning money to pay bills always has to come first), but because as a sole trader, the tax office discriminates against me being able to have my own celebrations in the way that my employed counterparts can:

You see, the tax office allows for a spend of up to £150 per employee in respect of Christmas parties (so if your boss is saying they can’t afford anything more than limp sandwiches and  1 bottle of cheap plonk between 15 people, you can set them straight!). But this only applies to people who are in the employ of others - not those who are self-employed. Any celebratory costs I incur on behalf of myself and others I‘m fortunate enough to work with and might choose to partake of a mice pie and sherry with, I have to bear the full costs of at my personal expense after tax…

Given that the growth of the business population seems to be increasingly rooted in people like me: the self-employed, surely its time for HMRC to review these rules so we don’t have to miss out on the festivities that others are enjoying…?

But this is Christmas time - not a time to be melancholic and upset, but a time to try and spread goodwill: so to all my fellow sole traders, you can hopefully draw some moral comfort from this in that you’re not the only one to feel you’re missing out on the egg nog and turn under the mistletoe;

to everyone else-  warmest wishes of the season to you and your loved ones;

as for me - I’m off to seek what’s on special offer at my local off-license, find a limp sandwich and pull my cracker by myself…