Tuesday, January 4, 2011

doing a Del Boy...

in the run up to christmas last year, I found myself running a market stall at a craft market, peddling felted soaps, lace, scarves and such like (long story for another time).

Needless to say, it was very different to how I usually work - not only because it was retail, rather than 'business to business', but also because it meant me standing outside all day in -3C.
BUT it was actually a really good experince: trading in an unfamiliar context with a different group of customers meant a lot of thinking and learning on my feet; it also forced me to quickly form loose alliances with other neighbouring traders. All of which not only meant I took sales that were very respectable, but also had the opportunity to reflect on how I do business from a completely diiferent perspective.

So - I'd encourage you all to try the same from time to time. Spend a day doing business in a way that's completely alien to your usual - get out your suitcase fully of (dodgy?) gear, pull on the fake fur trim coat and fire up the 3-wheeler...

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