Is our social value our legacy?

Earlier this month, I was invited by those nice people at Social Value UK to speak at their annual members conference about the promise and perils of how we approach creating a financial value to represent the good stuff we deliver and create through the work we do - suffice to say, not everyone participated in the customary applause when I was ushered off the stage, but others came up to me throughout the rest of the event to thank me...

However, a couple of questions were put to me by the audience in the room, and those watching along on-line, that I wanted to reflect on here.

The first of which went along the lines of "is the social value we create and report our legacy?".

My initial response to this is that I tend to try to not think about how people in future years will remember me (after all, chances are that 50 years from now, no one will even remember my name, let alone what I did or didn't do) - my interest is therefore in the relationships I have today; and my interest in understanding the social value and impact I'm creating in different ways, is in how this helps me to develop these relationships to realise their full potential.

But I realise that that's a very blinkered response, and very biased on my part - after all, as a business, I'm not trying to influence or lead systemic change (get laws reviewed etc), but other people are. And in their cases, then absolutely, their identifying and reporting their social value is a crucial way of helping them to make sure that they're achieving this as part of helping them manage how they work in pursing this goal.

So on balance, social value isn't our legacy, but it can be a critical element of helping us make sure we create the legacy we may be striving to leave to the world after our time is up.

As for what the other question was... you'll have to check back in with this blog later! 


(kudos to Natasha Jolob for snapping this pic of me unawares, hence the lack of usual dramatic posing! 

https://www.linkedin.com/feed/update/urn:li:activity:7119974691779293185/)

in praise of the laundrette

In the past, I've waxed lyrical about how great libraries are.

And if you've ever been on any sessions I'd led about getting to grips with bookkeeping, or feeling more confident in how you can understand accounts, you'll know I also rave about museums too.

But I now want to create a trilogy of destinations that are often overlooked, but which we should all really recognise and value more - laundrettes.

Once a bastion of high streets, they still offer a critical and unparalleled role in our communities, when you consider what they represent and offer (beyond the ability to do a large load): 

• they are meeting places = offering people a neutral space to come together and so help tackle social isolation, and facilitate community cohesion through enabling people to share time, and conversations together who might not otherwise meet.  
• they are warm spaces = in an age of increasing fuel poverty, a bank of tumble dryers will definitely keep the chill off, without having to use energy to turn on additional heaters.
• they help us reduce carbon emissions and reduce environmental impacts = every so often, I hear about a community somewhere that's launching a tool library (how often do you really need to have a power drill?) Surely better in lots of ways to be able to borrow one occasionally, rather than buying it and only using it once a year. Laundrettes offer us that option of shared equipment that we all need to varying degrees of frequency, but may struggle to otherwise (1) have the space for, or (2) afford.
• they act as community hubs = no laundrette I've ever visited has ever not had noticeboards and information about local events and services.
• they offer economic inclusion = machines are usually not contactless, instead relying on coins. And that's important, because here in the UK, over 1 million people don't have a bank account (about 1 person in every 70).
• And on a purely personal note, who doesn't love the smell of freshly laundered sheets..?

So please - next time you're passing one, even if you don't have any bags of laundry with you that need a quick rinse, just as with libraries and museums, step inside and savour them.

They've been closing at the rate of about 4 every week for the last 45 years - when the last one goes, we'll loose all of the above, and probably won't realise just how important they were until it's too late...

why not being an academic means university students get more benefit from my teaching

Over the last 25 years or so, I've found myself approached from time to time to speak as a guest / associate lecturer within within various universities and faculty schools. And sometimes, I've also been asked to help design new degree course content around themes of social entrepreneurship; social innovation; and there's even a podiatry degree that now has an enterprise start-up module in it thanks to me!

The feedback is always that students enjoy my sessions, and they seem to get more out of them than they do in their usual taught syllabi (a group of students who were part of a startup bootcamp I was part of told me that they'd gained more useful knowledge from the 2 day sessions I'd delivered, than they had from the last 2 years of their business degree!). 

However, despite this consistent appreciation and validation from students, I'm sometimes not invited back...

So there's obviously a dilemma here: students enjoy it, but the university doesn't.

This relates to the old-school marketeers story of the bakers dilemma: understanding that your customer and consumer are often two very different groups of people, each with their own divergent expectations and needs: 

- students want new experiences, they want to learn in new ways, they want to develop their own critical skills in new ways;

- but further and higher education is a regulated teaching context, where curriculum content has to be covered, and assessed in pre-determined ways.

I'm therefore always trying to walk the line between ensuring a university is able to ensure compliance with its teaching requirements, but at the same time, students get an experience different to what they might usually enjoy.

But I also recognise that I'm not 'academically gifted' in the traditional sense: I scraped through school with a clutch of GCSE passes; similarly limped through College with only 2 A-Levels just about passed; and was only offered a place at a business school through clearing (which subsequently saw me graduate with a 'Desmond'* after 5 years) - but I've since gone on to create, co-design, and develop curriculum content and modules for a number of universities and international colleges; influence national policy and company law, etc. 

And all of this means I carry a prejudice and bias about how I see the value of taught curriculums and formal education - but in turn, this means I'm more emboldened to take risks and do things very differently to how students might usually experience learning in academic institutions. And it's this difference that they seem to appreciate and enjoy: having someone who not only talks about how things can be done differently, but physically models this too, encourages them to re-examine their own wider learning and how they are engaging with it, and in doing so, get even more value and benefit from it.

* if you don't know what this is, then I'm obviously far older than I'd like to think I am for making this cultural reference...

Nihilism, safety goggles, and the number 6 - freelancing with imposter syndrome

I've blogged in the past about the risks that being a freelancer can have on your confidence, and also highlighted in my book about imposter syndrome how working in this way can also mean you appear to be more prone to such feelings of self-doubt.

It was therefore exciting and encouraging to have been asked by Freelance Heroes (who are ultimately responsible for my writing the book in the first place), to lead a session to share and explore some of the ideas in my book - in hopes of helping offer fellow freelancers some encouragement and practical ideas for how they might get more out of working as such.

And whilst it's always exciting to share the books' ideas with new people to get their views on my arguments, and what these are based on, I also find it valuable to 'gather some more stories' about people's experience of feeling like an imposter - not just for the sake of possible 2nd edition, but more importantly to share with others through this blog, in hopes that they may be of encouragement to others I'll never meet...

People in the session shared that they'd signed up to it, in recognition of some of the impacts that feelings of self-doubt were having on their freelance careers, and which they wanted to try and do something about:

• not charging as much as they could/should/(needed to), and so financially struggling more than they recognised that they perhaps needed to;
• not pursuing contracts or projects that would help raise their profile and secure future work, for fear that they did not hold the right qualifications for it (despite simultaneously acknowledging that they had significant relevant experience).

There was also a key point that one person made about the confusion and overlap between feeling like an imposter, and having a lack of confidence.

It was also interesting and challenging to hear of some of the practices that some of the freelancers in the session had created and adopted, in how they currently deal with feelings of imposterism:

• phoning a trusted friend for a 'sanity check';
• adopting a nihilistic mindset, and disassociating themselves from their work, to try and protect themselves against the potential risk of things not working out as they might hope they would.    

As we wrapped up the hour together, everyone shared that they'd found the time together of encouragement, and all committed to take a range of actions as a direct result of it:

• increase their knowledge about specific areas of their existing work (libraries are always a good place to start for this!);
• explore and better understand the 'origin stories' of what their doubt about their skill may be rooted in, so that they can design more effective ways to better manage it;
• create feedback loops with clients and others;
• talk about these feelings more openly with others, after realising that everyone feels them, to be able to hear others' experiences, and through these, better understand their own;
• adopt a practice of self check-in questions with themselves when they think they may be feeling it, to help better manage these feelings of doubt and move through them;
• experiment with different ideas to see which might work best for them (but as with any experiment, always make sure you wear safety goggles, just like when you were at school!).

What also struck me about the session was the number of people who were part of it - normally, on-line sessions and events I've been part of, or heard about, seem to attract (or need to book on) upwards of 15 people - we were a perfectly formed '6', which seemed to naturally allow for everyone to feel they could easily speak, and have the opportunity to explore and directly apply ideas and prompts to their own personal circumstances and situations.

So if you're thinking of joining a session to explore some of these ideas or feelings in the future, perhaps try and avoid the 'sell-out'/'big ticket' types, and hunt out the smaller groups as you'll likely get more benefit and encouragement from them (but only if you're really serious about wanting to do something about feelings of being an imposter...)

 

how to (instantly) lose credibility as a key-note speaker

We've all been to conferences, webinars, and other events where there are headline speakers presented to us in a fanfare of excitement - and we all find ourselves getting whipped up in anticipation of what they're going to say, and then as they're delivering their message/story/challenge, we find ourselves moved to start to take action and make changes in our lives and businesses.

But what if the changes we make because of what these big name people exhort us to, are actually based on lies, and these high-ticket speakers are actually misleading us?

In the last few months, I've been at events where some of the 'big names' touted as to why I should attend them have based their whole arguments on different un-truths, including:

1) it takes 10,000 hours to become an expert in something

2) according to the laws of physics, bees shouldn't be able to fly

And if you're reading this thinking - but those things are true, please ask yourself this: how do you know they're true? Chances are, you believe them because you've heard them repeated by lots of people over time. (This is know as 'the illusionary truth effect'.) I'm pretty sure, you won't haven't researched either for accuracy or published research, because you already believe them to be true so, don't need to fact-check them.

My concern about this perpetuating of un-truths as part of people supporting their ideas or arguments, that they want us to act on is this:

- If you're asking me to believe the ideas you're presenting to me, but the foundations that you're building them on simply aren't true, then:

a) you've shown you can't be bothered to do some simple homework / fact-checking, which makes me wonder what else in your approach is similarly 'lazy'?

b) if you're asking me to trust you by relying on things that have been proven to be untrue, then that's a hard ask...

Reflecting on my own experiences and feelings of when key-note speakers have 'shown themselves up' in this way, I find myself immediately 'switching off' to want to listen to anything else that they're wanting to offer and argue - because I simply feel I can't trust it, and that they obviously don't have any respect for me as their audience. 

Which is a shame, as I also realise I may be missing out on some good stuff that's buried amongst the fallacies and untruths that they're unwittingly perpetuating, which only serves to contribute to false understanding about what we and others might really be capable of... 

So please - any of you out there who are speakers or headline attractions at events: do us the courtesy of showing that you respect us as your audience and fellow human beings, and do a quick check of your facts before you unwittingly succumb to the illusionary truth effect, and tell us do things based on 'facts' that just aren't true (and never have been).




debunking the 10,000 hours rule - https://www.6seconds.org/2022/06/20/10000-hour-rule/ 

debunking that bumble bees shouldn't be able to fly - https://www.todayifoundout.com/index.php/2013/08/bumblebee-flight-does-not-violate-the-laws-of-physics 

why freelancers are so (unnecessarily?) self-critical

Reflecting with fellow freelancers as part of a recent networking get-together, we all shared and identified that we're really self-critical and unforgiving of ourselves when we get things wrong - yet are often far more understanding and accepting of others when they do...

My idea about the usual way we can reconcile this, is to do with our not being part of regular teams (in the ways that our salaried counterparts are) - in not having access to appraisals, regular training activities, or all of the other ongoing feedback that can come on a daily basis in micro interactions, we're lacking the perspective to make more sense of our own experiences. And we're more tolerant of others because we don't have the job security our salaried counterparts have, so are more concerned to maintain and protect relationships with have with clients. 

But I think there's actually something else that's equally, if not more, important in understanding this apparent contradiction: because we're not part of a regular team/workplace, we don't get to see all the mistakes other people make everyday that they're either getting away with, or turn out not to be that much of a problem after all.

Without the openness about mistakes and failures, we surely risk entrenching ourselves in echo chambers of our own mistakes - with no recourse to judge how far our errors and lapses really are that 'bad' in comparison to other peoples', we'll increasingly and unnecessarily chastise ourselves to our own detriment?  

all business owners and entrepreneurs should do car-boot sales once in a while

Some readers of this blog may recall that in the past I've written about how I try and keep my hand in at running a market stall from time to time...

https://thirdsectorexpert.blogspot.com/2011/01/doing-del-boy.html 

But recently, I broke my car boot virginity, and with my wife (who's a more seasoned pro at these things) filled the back of the car and set off at crazy o'clock in the morning to unload the contents in a field alongside others, in hopes of being able to generate a few quid from things which we can't offer a home for anyone - but which we thought might still be of value and enjoyment to others.

And whilst standing in a field all day, hoping that passing strangers will stop by our pitch and help us not have quite so much stuff to re-pack into the car at the end of the day might not sound that appealing to some, it was an experience that I'm glad I indulged in (and will probably try and do again in the future):

- it highlighted the changing patterns in our society of how we consume/do business: for example, no-one buys CDs and DVDs, because these media are now available on streaming services;

- it re-enforced how hard it is to sell clothes (however cheaply you offer them), as fast fashion makes it so easy to buy on line (and have option to return without cost);

- and it also evidenced how increasingly time poor people are: comments from people in our neighbouring cars and pitches who've been doing it regularly for years, all agreed that there are far fewer people browsing than used to.

But, having a pitch at a car boot sale also reassured me that as much as things are changing (see above), some things will remain as true today and tomorrow as they did when I was a kid - 

* parents are always keen to encourage their kids to get into reading actual physical books;

* cash retains a place in how we do trade;

* and we'll always want an ice cream from the van...